Hello Kitty and Licca-chan Celebrate Anniversaries with a Special Interview!

As Hello Kitty celebrates her 50th anniversary and Licca-chan reaches her 57th, these two icons reflect on ...

Sanrio Characters Transform with Pretty Cure 5 in Exciting New Collaboration—Featuring "Curemo" Themed Items!

In a special collaboration celebrating the popular anime Yes! Pretty Cure 5GoGo! (originally aired on TV As...

Why is Sanrio Partnering with an English Language School? Introducing “We Act!” – A Unique Edutainment English School for Kids

On November 6, the Yaruki Switch Group, a leading educational service provider, announced its collaboration...

"Oshi no Ko" x Sanrio Collaboration Launches November 8th with Exclusive Merchandise

Sanrio will launch a collaboration with the anime Oshi no Ko on Friday, November 8, with exclusive, newly i...

Baskin-Robbins and Hello Kitty Collaborate to Celebrate an Adorable Anniversary

In Japan, Starting November 1, Baskin-Robbins will launch the "HELLO ICE CREAM!" collaboration campaign wit...

Hello Kitty Celebrates 50th Anniversary with Special Birthday Items, Including Limited Edition "Birthday Doll"

On October 23, Sanrio announced the release of the "Hello Kitty 50th The Fashionable Ribbons Birthday Desig...

Sushiro Collaborates with Sanrio's Kuromi for Sweet Potato-Themed Desserts and Exclusive Items

Sushiro has announced a collaboration with Sanrio’s popular character Kuromi as part of their "Oimo Fest 20...

Hello Kitty 50th Anniversary Exhibition: Exclusive Goods, Collaborations, and Free Videos in 2024

To celebrate the 50th anniversary of Sanrio’s beloved character Hello Kitty, the exhibition titled Hello Ki...

[Expo 2025] Hello Kitty Transforms into 32 Unique Algae Species at Japan Pavilion for Osaka-Kansai Expo 2025

It has been announced that Sanrio's beloved character, Hello Kitty, will make an appearance at the Japan Pa...

Hello Kitty Delivers Video Message at UN ‘Summit of the Future’: "Your Voices Have the Power to Move the World"

Hello Kitty, the beloved character, made a special video appearance at the "Summit of the Future #YouthLead...

[Sanrio] "Sanrio's New Project 'FRAGARIA MEMORIES' Unveils a Knight Protecting Hello Kitty – What Is This Parallel World That D...

When it comes to Sanrio, beloved characters like Hello Kitty, Cinnamoroll, and Pochacco come to mind, known...

[Cool!] The Rose of Versailles Collaborates with Sanrio: New Visuals Featuring Hello Kitty as Oscar Revealed

A collaboration between the anime film "The Rose of Versailles" and Sanrio Characters has been announced.

[Sanrio Character] The "Eyebrow Effect"? Rare Sanrio Character Pekkle Shines After 30 Years

Eyebrows are one of the most expressive parts of a person's face, revealing emotions and character. Many lo...

[Sanrio New Character] Changes in Sanrio Characters? Rising Star 'Gaopowerroo' Breaks Through Without Merchandise

Japan is a nation filled with numerous characters, and new ones are continually being created. While iconic...

[Highly Anticipated] Monster Hunter x Sanrio Collaboration: Rajang x Pompompurin, Zinogre x Pochacco… Pairings Revealed

To celebrate the 20th anniversary of the "Monster Hunter" series in March 2024, cute new illustrations feat...

【Chiikawa】 The 'Japan Character Awards' Goes to 'Chiikawa,' Dominating the Industry with Its Unique Worldview

The 15th awards ceremony for the character and licensing business industry, the 'Japan Character Awards,' w...

[Final Results] Sanrio Character Rankings 2024 : Cinnamoroll Wins Fifth Consecutive Title, Pochacco Enters Top 2 After 28 Years

The final results of the "2024 Sanrio Character Rankings" were announced at the 'SANRIO FES 2024' event hel...

Sanrio Popularity Poll: "Cinnamoroll" Surpasses "Pochacco" to Take Midterm First Place in the "2024 Sanrio Character Ranking"

The midterm rankings for the "2024 Sanrio Character Ranking," a popularity voting event for Sanrio characte...

Unexpected Collaboration: Uma Musume × Sanrio, Merchandise Sales Starting May! Life-Size Panels Displayed In-Store

A collaboration between the TV anime "Uma Musume Pretty Derby Season 3" and Sanrio Characters has been anno...

Sanrio Popularity Poll: Pochacco Takes Early Lead in "2024 Sanrio Character Ranking," Top 10 Revealed

The initial quick results of the "2024 Sanrio Character Ranking" popularity event have been announced, with...