Ibaraki Prefecture has launched a collaboration with the TV anime The Apothecary Diaries, rolling out an advertising train on Tokyo’s JR Yamanote Line starting today, November 16.

Ibaraki Prefecture is currently developing various tourism promotions under its new branding concept “IBARAKI is Blossoming.” As part of this initiative, it collaborated with The Apothecary Diaries to release a special promotional movie and began the stamp rally event “IBARAKI is Blossoming The Apothecary Tour Record” on October 25

As another key component of the campaign, an AD Train will operate on one full 11-car E235-series train on the JR Yamanote Line.

Inside the train, digital signage will show the collaboration’s key visuals and the special movie created between “IBARAKI is Blossoming” and the TV anime The Apothecary Diaries. The already released movie has been specially re-edited for the AD Train, upgraded into a powerful three-screen display. In addition, the video introduces the ongoing stamp rally “IBARAKI is Blossoming The Apothecary Tour Record” and includes the newly revealed collaboration visual announcing the production of Season 3 and a theatrical film adaptation of The Apothecary Diaries. Passengers can enjoy a unique atmosphere where the charm of Ibaraki merges with the world of the anime throughout the entire train.

“The visual depicts Maomao and Jinshi traveling among the blossoming flowers of Ibaraki, sharing the prefecture’s appeal as a travel destination,” the promotion explains.

Video

AD Train Campaign Overview

Details: JR Yamanote Line E235 Series AD Train (1 full formation)
Operation Period: November 16, 2025 through November 30, 2025

Notes:
Please refrain from contacting railway staff or the railway company regarding the train formation or operation details.
The schedule is subject to change or cancellation without notice.
The train may be out of service on certain days even during the scheduled period.
The train may not operate on the final day due to removal work.

IBARAKI is Blossoming Official

Source : ORICON NEWS