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Cygames Partners with Churchill Downs to Sponsor 151st Kentucky Derby—New “Unbridled Sidney Stakes” to Be Held on Oaks Day

On April 21, Cygames, known for hit titles like Uma Musume Pretty Derby, announced a new partnership with Churchill Downs Racetrack, the iconic venue that hosts the Kentucky Derby. As part of the agreement, Cygames will serve as an official sponsor of the 151st Kentucky Derby, one of the most prestigious horse racing events in the United States.


Cygames announces sponsorship of the 151st Kentucky Derby with a named race, the Unbridled Sidney Stakes.

Cygames announces sponsorship of the 151st Kentucky Derby with a named race, the Unbridled Sidney Stakes. © Cygames, Inc.


Cygames to Host Named Race at the Kentucky Oaks

As a key component of the collaboration, Cygames will present the Unbridled Sidney Stakes Presented by Cygames, which will take place on May 2, 2025, during Kentucky Oaks Day—a major highlight of the Derby Week.

This Group III turf race is approximately 1,100 meters (5.5 furlongs) and is open to fillies and mares aged three and up, offering a total purse of $400,000. During the race, the Cygames logo will appear on the starting gate, saddle towels, and finish line signage, showcasing the company to a wide audience of racing fans and attendees.


About the Kentucky Derby and Derby Week

Held annually since 1875, the Kentucky Derby is the first leg of the American Triple Crown and is widely regarded as the most attended horse race in the U.S. It is often referred to as "The Most Exciting Two Minutes in Sports" due to its electrifying pace and passionate following.

The event is the centerpiece of Derby Week, a week-long celebration that includes the Kentucky Oaks—the premier race for three-year-old fillies—as well as numerous other races and attractions.


Cygames Booth and Game Showcase at Churchill Downs

In addition to sponsoring the Unbridled Sidney Stakes, Cygames will also operate a special booth in the infield area of Churchill Downs on May 2 and 3. The booth will offer visitors the chance to try out several of the company’s most popular games:

Shadowverse: Worlds Beyond
Granblue Fantasy Versus: Rising
Granblue Fantasy: Relink
Uma Musume Pretty Derby

A 360-degree photo spot will also be available for fans to capture immersive memories of the event.


Executive Comment from Cygames President Koichi Watanabe

“We are truly honored to sponsor the legendary Kentucky Derby, which has such a rich history and tradition as the first race of the American Triple Crown. We hope this partnership will introduce Cygames to many new people around the world.”


Source : ORICON NEWS