The manga “The Fragrant Flower Blooms with Dignity” has surpassed 8 million copies with the release of its 20th volume on October 9. Driven by the popularity of its July–September TV anime, the series saw an impressive increase of 2.4 million copies in just three months.

Quick Summary

- “The Fragrant Flower Blooms with Dignity” surpassed 8 million copies with its 20th volume released on October 9.
- The manga sold 2.4 million copies more during the July–September anime broadcast period.
- 47-prefecture newspaper ads with flower messages appeared in The Asahi Shimbun.
- A special video voiced by Honoka Inoue and Yoshinori Nakayama was released to thank readers.
- The manga ranks among Kodansha’s top hits, joining “Tokyo Revengers” and “Blue Lock” campaigns.

“The Fragrant Flower Blooms with Dignity” Surpasses 8 Million Copies

The 20th volume of Saka Mikami’s “The Fragrant Flower Blooms with Dignity” was released on October 9, marking a major milestone as total circulation surpassed 8 million copies. The series gained strong support from younger readers, with sales rising by 2.4 million copies in the past three months following the anime broadcast from July to September.

Nationwide Newspaper Ads Feature Prefecture-Specific Flower Designs

To celebrate the achievement, a full-page newspaper campaign appeared in the October 9 morning edition of The Asahi Shimbun. The campaign featured 47 different designs, each tailored to a prefecture’s symbolic flower and message. The ads showcased memorable scenes and quotes from the manga, along with a new illustration personally retouched by Saka Mikami. All designs are also available on a special website.

Special Video Expresses Gratitude Through Character Voices

A special video was released featuring Honoka Inoue and Yoshinori Nakayama, the anime voice actors for Kaoruko Waguri and Rintaro Tsumugi. The clip uses the word “arigato” (“thank you”), which appears over 250 times in the series, to convey appreciation to readers. Their gentle exchange reflects the heartfelt tone of the manga.

Rapid Growth and Continued Recognition Since Its Debut

“The Fragrant Flower Blooms with Dignity” began serialization in October 2021 on the Magazine Pocket app. The first volume, released in March 2022, quickly went into reprint and sold at 150% of initial expectations. The series has earned several accolades, including 2nd place in the 6th TSUTAYA Comic Awards, 6th place in the 2022 Next Manga Awards Web Manga category, and the runner-up prize at the Sanyodo Bookstore Comic Award “DeraComi! 4.”

Frequently Asked Questions

Q1: How many copies has “The Fragrant Flower Blooms with Dignity” sold?
A1: As of October 2025, the manga has surpassed 8 million copies, gaining 2.4 million in the last three months.

Q2: What campaign celebrated this milestone?
A2: A 47-prefecture newspaper ad campaign appeared in The Asahi Shimbun, each featuring unique flower-themed designs.

Q3: Who are the voice actors in the special video?
A3: Honoka Inoue and Yoshinori Nakayama voiced Kaoruko Waguri and Rintaro Tsumugi in the video.

Q4: When did the anime adaptation air?
A4: The anime aired from July to September 2025, contributing to the manga’s surge in popularity.

Q5: Where is the manga serialized?
A5: It has been serialized on Kodansha’s Magazine Pocket app since October 2021.

Source : ORICON NEWS