Netflix to Stream ‘My Melody & Kuromi’ Worldwide Starting July 24
Key Facts
My Melody & Kuromi streams exclusively on Netflix from July 24, 2025
Original 12-episode anime series, ~13 minutes each
Features LE SSERAFIM’s “Kawaii (Prod. Gen Hoshino)” as the theme song
Set in Mary Land, where opposites My Melody and Kuromi team up
Official trailer and key visual released on June 12

Key visual for My Melody & Kuromi, the upcoming Netflix anime featuring Sanrio's iconic duo in a brand-new story set in Mary Land. © 2025 SANRIO, Netflix
Netflix has announced that the new original anime series My Melody & Kuromi, based on Sanrio’s beloved characters, will premiere worldwide on July 24. Alongside the date announcement, an official trailer and key art have been released, offering a glimpse into the adorable yet high-stakes adventure awaiting viewers. The series will also feature a brand-new theme song “Kawaii (Prod. Gen Hoshino)” performed by global K-pop sensation LE SSERAFIM, generating excitement across anime and music fandoms alike.
Sanrio’s Beloved Duo Return in an Original Story

Key visual for My Melody & Kuromi, the upcoming Netflix anime featuring Sanrio's iconic duo in a brand-new story set in Mary Land. © 2025 SANRIO, Netflix
Set in the whimsical land of Mary Land, the story follows My Melody, who runs a popular cake shop with her friends Flat-kun and Piano-chan. Across the street, Kuromi struggles with her underperforming Japanese sweets shop and dreams of surpassing her rival. When My Melody encounters a mysterious pink heart in the forest, strange phenomena begin to unravel in the town, prompting the two rivals to join forces.
Trailer Highlights Friendship, Rivalry, and an Unexpected Crisis
The official trailer reveals vibrant scenes of My Melody smiling amid crowds and Kuromi showing off her trademark jealousy. But fun quickly turns to suspense as the town faces an unexpected threat. Can these two polar opposites save Mary Land together? The clip ends with a preview of the opening theme song “Kawaii,” which is set to be officially released on June 24.
FAQ
Q: When will My Melody & Kuromi premiere on Netflix?
A: It will begin streaming worldwide on July 24, 2025.
Q: Who performs the theme song for the series?
A: LE SSERAFIM performs the theme, “Kawaii (Prod. Gen Hoshino).”
Q: How many episodes are in the anime?
A: The series consists of 12 episodes, each about 13 minutes long.
Q: What is the story about?
A: It follows My Melody and Kuromi as they confront a mysterious crisis threatening their hometown, Mary Land.
Source : ORICON NEWS